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ambitious people who understood the
value of investing in human connections Our traditional irrigation system made the Land of Dreamers Who Do possible.
By knowing our past, we can define a better future for coming generations.
Share a moment of playful interaction with the UAE’s history. Share a moment of playful interaction with the UAE’s history. Discover our
desert of dreams
of Dreams Our nation is a rapidly evolving
landscape – from our bedouin
ancestors to future generations. Learn about the visionary wisdom of Sheikh Zayed, the unification
of the Emirates, and the miraculously rapid modernisation of a nation
that now welcomes people from all over the world. Join this multisensory
journey through a rapidly evolving landscape. VISTA Our diverse landscape
across all seven emirates
shaped our common values. NOMADIC LIFE Ours is a story of resilient people,
who can weather the most difficult
situations while remaining optimistic. CROSSROADS Our landscape also served as a place for connection through a history of trading that enriched the exchange of knowledge, culture and language. VISION “Past years have emphatized the importance of unity as a vital necessity for providing a better life to the people, for ensuring stability in the country and for realizing the hopes an the aspirations of our people.“ Sheikh Zayed Bin Sultan Al Nahyan UNITY From Tradional life
to a modern nation. BUILDING THE NATION The UAE’s rapid modernisation is the result of the tremendous effort of Sheikh Zayed bin Sultan Al Nahyan and our other founding fathers, working alongside the people of the UAE and international experts to plan and build our nation. THRIVING TOGETHER The authenticity of emirati life means to celebrate how people come together through similar human experiences. NEAR FUTURE The UAE’s near future centers around creating and sharing knowledge for the benefit of all. While technology is advanced, it is used in service of a return to nature and community. Discover
generations
living peacefully alongside others, regardless
of their gender, race or religion. A celebration of traditions and collective progress on a human scale.
Discover multi-generational UAE families within their own environment
and immerge into their special qualities. The location, clothes,
and what they are
doing all reveal
something about why
they are special. Rather than
seeing them as
individuals, we
find them
surrounded
by their
relatives. Discover
Dreaming Together
for the future, while preparing our youth
to make it their own. Our shared values drive the UAE´s vision for collective progress. Follow the story of Osha from childhood to adulthood, and experience her – and the UAE’s – transformation. The story of Osha celebrates in a
direct, human and touching way the
values that drive the UAE’s vision for
collective progress. By pairing
fierce ambition with humanity,
anything becomes possible. Discover our
Dreamers Who Do
while building bridges to the world. Our dreamers who do embody our story every day in how they contribute
to our society, inspire our community and pursue their dreams. They all
demonstrate how the UAE embraces openness, champions culture,
nurtures entrepreneurship and creates and shares knowledge for the
benefit of all. The dreamers who do Our land enriches with people dreaming together. Discover our Dreamers who Do and
engage with inspiring like-minded people that share dreams like yours. SALEM AL QUASSIMI
Designer and Co-founder SALEM AL QUASSIMI
Designer and Co-founder DREAMING BEYOND This year, the UAE celebrates it’s Golden Jubilee. Our achievements as a nation from the past 50 years are being reflected in our present and opens us new opportunities to a prosperous future. Like our past, our future is the result of the dreamers of today. Visit the UAE Golden Jubilee website for more content regarding our past and activations for building our future. To UAE golden jubilee website FEATURED CONTENT Architecture
THE PAVILION Learn more Learn more INNOVATORS Our innovators have added a new dimension to their fields of expertise, addressing environmental and health problems both locally and globally
featured
The UAE Pavilion Expo 2020 Dubai
A Symbol of the UAE’s Bold and Daring Spirit
The UAE Pavilion immerses visitors in the history and future of this nation – from its origins to its thriving present to the dreamers shaping an even better tomorrow for all.
dreamers who do
Our Story Is One of Dreamers
Our Dreamers Who Do embody our story every day in how they contribute to our society, inspire our communities and pursue their dreams.
